This data protection declaration clarifies the type, scope and purpose of the processing of personal data (hereinafter referred to as "data") in the context of the provision of our services as well as within our online offer and the associated websites, functions and content as well as external online presences, such as our social media profile (hereinafter jointly referred to as "online offer"). With regard to the terms used, such as "processing" or "person responsible", we refer to the definitions in Art. 4 of the General Data Protection Regulation (GDPR).
Felix Kläres / 3dforyou
Danziger Strasse 13
Owner: Felix Kläres
Types of data processed
- Inventory data (e.g., personal master data, names or addresses).
- Contact details (e.g., email, phone numbers).
- Content data (e.g., text input, photographs, videos).
- Usage data (e.g. websites visited, interest in content, access times).
- Meta / communication data (e.g. device information, IP addresses).
Categories of data subjects
Visitors and users of the online offer (in the following we also refer to the persons concerned as "users").
Purpose of processing
- Provision of the online offer, its functions and content.
- Answering contact requests and communicating with users.
- Safety measures.
- Reach measurement / marketing
“Personal data” is all information that relates to an identified or identifiable natural person (hereinafter “data subject”); A natural person is regarded as identifiable who can be identified directly or indirectly, in particular by means of assignment to an identifier such as a name, an identification number, location data, an online identifier (e.g. cookie) or one or more special features, which express the physical, physiological, genetic, psychological, economic, cultural or social identity of this natural person.
“Processing” is any process carried out with or without the help of automated processes or any such series of processes in connection with personal data. The term goes far and includes practically every handling of data.
"Pseudonymisation" is the processing of personal data in such a way that the personal data can no longer be assigned to a specific data subject without the use of additional information, provided that this additional information is stored separately and is subject to technical and organizational measures that ensure that the personal data cannot be assigned to an identified or identifiable natural person.
"Profiling" means any type of automated processing of personal data that consists of using this personal data to evaluate certain personal aspects relating to a natural person, in particular aspects relating to work performance, economic situation, health, personal To analyze or predict the preferences, interests, reliability, behavior, whereabouts or relocation of this natural person.
The “person responsible” is the natural or legal person, authority, institution or other body that alone or jointly with others decides on the purposes and means of processing personal data.
"Processor" means a natural or legal person, authority, institution or other body that processes personal data on behalf of the person responsible.
Relevant legal bases
In accordance with Art. 13 GDPR, we will inform you of the legal basis for our data processing. For users within the scope of the General Data Protection Regulation (GDPR), i.e. the EU and the EEC, unless the legal basis is mentioned in the data protection declaration, the following applies:
The legal basis for obtaining consent is Art. 6 Para. 1 lit. a and Art. 7 GDPR;
The legal basis for processing in order to fulfill our services and carry out contractual measures as well as answering inquiries is Art. 6 Para. 1 lit. b GDPR;
The legal basis for processing in order to fulfill our legal obligations is Art. 6 Para. 1 lit. c GDPR;
In the event that vital interests of the data subject or another natural person require the processing of personal data, Art. 6 para. 1 lit. d GDPR as the legal basis.
The legal basis for the processing required to carry out a task that is in the public interest or is carried out in the exercise of official authority that has been assigned to the person responsible is Article 6 Paragraph 1 lit. e GDPR.
The legal basis for processing to safeguard our legitimate interests is Art. 6 Para. 1 lit. f GDPR.
The processing of data for purposes other than those for which they were collected is determined in accordance with the requirements of Art. 6 (4) GDPR.
The processing of special categories of data (in accordance with Art. 9 Paragraph 1 GDPR) is based on the requirements of Art. 9 Paragraph 2 GDPR.
We take appropriate technical and organizational measures in accordance with the legal requirements, taking into account the state of the art, the implementation costs and the type, scope, circumstances and purposes of processing as well as the different probability of occurrence and severity of the risk for the rights and freedoms of natural persons to ensure a level of protection appropriate to the risk.
The measures include, in particular, securing the confidentiality, integrity and availability of data by controlling physical access to the data, as well as the access, input, forwarding, ensuring availability and their separation. Furthermore, we have set up procedures that ensure that data subjects' rights are exercised, that data are deleted and that data are responded to at risk. Furthermore, we already consider the protection of personal data during the development or selection of hardware, software and procedures, in accordance with the principle of data protection through technology design and data protection-friendly default settings.
Cooperation with contract processors, jointly responsible persons and third parties
If we disclose data to other persons and companies (contract processors, jointly responsible persons or third parties) within the scope of our processing, transmit them to them or otherwise grant them access to the data, this is only done on the basis of legal permission (e.g. if the data is transmitted to third parties, such as payment service providers to fulfill the contract), users have consented, a legal obligation provides for this or based on our legitimate interests (e.g. when using agents, web hosts, etc.).
If we disclose, transmit or otherwise grant access to data to other companies in our group of companies, this is done in particular for administrative purposes as a legitimate interest and, furthermore, on a legal basis.
Transfers to third countries
If we process data in a third country (i.e. outside the European Union (EU), the European Economic Area (EEA) or the Swiss Confederation) or in the context of the use of third-party services or disclosure or transmission of data to other persons or companies happens, this only happens if it is done to fulfill our (pre) contractual obligations, on the basis of your consent, on the basis of a legal obligation or on the basis of our legitimate interests. Subject to express consent or contractually required transfer, we process or have the data only in third countries with a recognized level of data protection, which include the US processors certified under the "Privacy Shield" or on the basis of special guarantees, such as contractual obligations through so-called standard protection clauses of the EU Commission, the existence of certifications or binding internal data protection regulations (Art. 44 to 49 GDPR, information page of the EU Commission ).
Data Subject Rights
You have the right to request confirmation as to whether the data in question is being processed and to request information about this data as well as further information and a copy of the data in accordance with the legal requirements.
You have accordingly. the legal requirements to request the completion of the data concerning you or the correction of the incorrect data concerning you.
In accordance with the legal requirements, you have the right to demand that the relevant data be deleted immediately or, alternatively, to request a restriction on the processing of the data in accordance with the legal requirements.
You have the right to demand that the data relating to you that you have provided to us be received in accordance with the legal requirements and that they are transmitted to other responsible parties.
You also have the right to lodge a complaint with the competent supervisory authority in accordance with the legal requirements.
Right of withdrawal
You have the right to revoke your consent with effect for the future.
Right to object
You can object to the future processing of the data concerning you at any time in accordance with the legal requirements. The objection can in particular be made against processing for direct marketing purposes.
Cookies and right to object to direct mail
"Cookies" are small files that are stored on the users' computers. Various information can be stored within the cookies. A cookie is primarily used to store information about a user (or the device on which the cookie is stored) during or after their visit to an online offer. Temporary cookies, or "session cookies" or "transient cookies", are cookies that are deleted after a user leaves an online offer and closes his browser. The contents of a shopping cart in an online shop or a login status can be saved in such a cookie. Cookies are referred to as "permanent" or "persistent" and remain stored even after the browser is closed. For example, the login status can be saved if the user visits it after several days. The interests of the users can also be stored in such a cookie, which are used for range measurement or marketing purposes. "Third-party cookies" are cookies that are offered by providers other than the person responsible for operating the online offer (otherwise, if it is only their cookies, they are referred to as "first-party cookies").
We can use temporary and permanent cookies and clarify this in the context of our data protection declaration.
If users do not want cookies to be stored on their computer, they are asked to deactivate the corresponding option in the system settings of their browser. Saved cookies can be deleted in the system settings of the browser. The exclusion of cookies can lead to functional restrictions of this online offer.
Deletion of data
The data processed by us will be deleted or restricted in their processing in accordance with the legal requirements. Unless expressly stated in this data protection declaration, the data stored by us will be deleted as soon as it is no longer required for its intended purpose and the deletion does not conflict with any statutory retention requirements.
If the data is not deleted because it is required for other legally permissible purposes, its processing will be restricted. This means that the data is blocked and not processed for other purposes. This applies, for example, to data that must be kept for commercial or tax reasons.
We ask you to inform yourself regularly about the content of our data protection declaration. We will adapt the data protection declaration as soon as the changes to the data processing carried out by us make this necessary. We will inform you as soon as the changes require your participation (e.g. consent) or other individual notification.
We process the data of our customers as part of our contractual services, which include conceptual and strategic advice, campaign planning, software and design development / advice or maintenance, implementation of campaigns and processes / handling, server administration, data analysis / consulting services and training services.
We process inventory data (e.g., customer master data, such as names or addresses), contact data (e.g., e-mail, telephone numbers), content data (e.g., text entries, photographs, videos), contract data (e.g., subject of the contract, term), payment data (e.g., Bank details, payment history), usage and metadata (e.g. in the context of evaluating and measuring the success of marketing measures). In principle, we do not process special categories of personal data, unless these are part of a commissioned processing. Those affected include our customers, interested parties and their customers, users, website visitors or employees as well as third parties. The purpose of processing is to provide contractual services, billing and our customer service. The legal basis for processing results from Art. 6 Para. 1 lit. b GDPR (contractual services), Art. 6 Para. 1 lit. f GDPR (analysis, statistics, optimization, security measures). We process data that are necessary for the establishment and fulfillment of the contractual services and point out the necessity of their disclosure. Disclosure to external parties only takes place if it is necessary in the context of an order. When processing the data provided to us as part of an order, we act in accordance with the instructions of the client and the legal requirements for order processing in accordance with. Art. 28 GDPR and do not process the data for any purposes other than those specified in the order.
We delete the data after the expiry of statutory warranty and comparable obligations. The necessity of storing the data is reviewed every three years; In the case of the statutory archiving obligations, the deletion takes place after their expiry (6 years, according to § 257 paragraph 1 HGB, 10 years, according to § 147 paragraph 1 AO). In the case of data that has been disclosed to us in the context of an order by the client, we delete the data in accordance with the specifications of the order, generally after the end of the order.
Google Cloud Services
We use the cloud and cloud software services offered by Google (so-called software as a service, e.g. Google Suite) for the following purposes: document storage and management, calendar management, sending e-mails, spreadsheets and presentations, exchanging documents, content and information with specific recipients or publication of websites, forms or other content and information as well as chats and participation in audio and video conferences.
Here, the personal data of the users are processed insofar as they become part of the documents and content processed within the services described or are part of communication processes. This can include, for example, master data and contact details of the users, data on procedures, contracts, other processes and their content. Google also processes usage data and metadata that are used by Google for security purposes and service optimization.
When using publicly available documents, websites or other content, Google can save cookies on the user's computer for web analysis purposes or to remember user settings.
We use the Google Cloud services based on our legitimate interests in accordance with. Art. 6 para. 1 lit. f GDPR on efficient and secure administration and collaboration processes. Furthermore, the processing takes place on the basis of an order processing contract with Google ( https://cloud.google.com/terms/data-processing-terms ).
Further information can be found in Google's data protection declaration ( https://www.google.com/policies/privacy ) and the security information on Google Cloud services ( https://cloud.google.com/security/privacy/ ). You can object to the processing of your data in the Google Cloud in accordance with the legal requirements. Otherwise, the deletion of the data within Google's cloud services is determined by the other processing processes in which the data is processed (e.g. deletion of data that is no longer required for contractual purposes or storage of data required for taxation purposes).
The Google Cloud services are offered by Google Ireland Limited. As far as a transfer takes place in the USA, we refer to the certification of Google USA under the Privacy Shield ( https://www.privacyshield.gov/participant?id=a2zt0000000000001L5AAI&status=Aktiv ) and standard protection clauses ( https://cloud.google. com / terms / data-processing-terms ).
Jetpack (WordPress Stats)
We use the Jetpack plug-in (here the sub-function “Wordpress Stats”), which integrates a tool for statistical analysis of visitor access and is provided by Automattic Inc., 60 29th Street # 343, San Francisco, CA 94110, USA. Jetpack uses so-called "cookies", text files that are stored on your computer and that enable your use of the website to be analyzed.
The information generated by the cookie about your use of this online offer is stored on a server in the USA. Usage profiles of the users can be created from the processed data, whereby these are only used for analysis and not for advertising purposes. Further information can be found in Automattic's data protection declarations: https://automattic.com/privacy/ and information on Jetpack cookies: https://jetpack.com/support/cookies/ .
If we ask the user for consent (e.g. in the context of a cookie consent), the legal basis for this processing is Art. 6 Para. 1 lit. a. GDPR. Otherwise, the personal data of the users are processed on the basis of our legitimate interests (ie interest in the analysis, optimization and economic operation of our online offer within the meaning of Art. 6 Para. 1 lit. f. GDPR).
Online presence in social media
We maintain an online presence within social networks and platforms in order to be able to communicate with the customers, interested parties and users active there and to inform them about our services.
We would like to point out that user data can be processed outside of the European Union. This can result in risks for the user because it could make it more difficult to enforce the users' rights, for example. With regard to US providers who are certified under the Privacy Shield, we would like to point out that they undertake to comply with the data protection standards of the EU.
In addition, user data is usually processed for market research and advertising purposes. For example, user profiles can be created from the user behavior and the interests of the user resulting from this. The usage profiles can in turn be used, for example, to place advertisements inside and outside the platforms that presumably correspond to the interests of the users. For these purposes, cookies are usually stored on the user's computer, in which the usage behavior and the interests of the user are stored. Furthermore, data can be stored in the usage profiles regardless of the devices used by the users (especially if the users are members of the respective platforms and are logged in to them).
The processing of the personal data of the users takes place on the basis of our legitimate interests in an effective information of the users and communication with the users acc. Art. 6 para. 1 lit. f. GDPR. If the users are asked to consent to the data processing described above by the respective providers of the platforms, the legal basis for processing is Art. 6 Para. 1 lit. a., Art. 7 GDPR.
For a detailed description of the respective processing and the possibilities of objection (opt-out), we refer to the following linked information from the provider.
Also in the case of requests for information and the assertion of user rights, we point out that these can be most effectively asserted with the providers. Only the providers have access to the data of the users and can take appropriate measures and provide information. If you still need help, you can contact us.
- Facebook, pages, groups, (Facebook Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbor, Dublin 2, Ireland) on the basis of an agreement on joint processing of personal data - data protection declaration: https://www.facebook.com / about / privacy / , especially for pages: https://www.facebook.com/legal/terms/information_about_page_insights_data , opt-out: https://www.facebook.com/settings?tab=ads and http: // www.youronlinechoices.com , Privacy Shield: https://www.privacyshield.gov/participant?id=a2zt0000000GnywAAC&status=Active .
- Instagram (Instagram Inc., 1601 Willow Road, Menlo Park, CA, 94025, USA) - data protection declaration / opt-out: http://instagram.com/about/legal/privacy/ .
- Twitter (Twitter Inc., 1355 Market Street, Suite 900, San Francisco, CA 94103, USA) - Data protection declaration: https://twitter.com/de/privacy , Opt-Out: https://twitter.com/personalization , Privacy Shield: https://www.privacyshield.gov/participant?id=a2zt0000000TORzAAO&status=Active .
- Pinterest (Pinterest Inc., 635 High Street, Palo Alto, CA, 94301, USA) - data protection declaration / opt-out: https://about.pinterest.com/de/privacy-policy .
- Xing (XING AG, Dammtorstraße 29-32, 20354 Hamburg, Germany) - Data protection declaration / opt-out: https://privacy.xing.com/de/datenschutzerklaerung .
Integration of services and content from third parties
We use content or service offers from third-party providers within our online offer based on our legitimate interests (i.e. interest in the analysis, optimization and economic operation of our online offer within the meaning of Art. 6 Para. 1 lit. Integrate services such as videos or fonts (hereinafter uniformly referred to as “content”).
This always presupposes that the third-party providers of this content perceive the IP address of the users, as they would not be able to send the content to their browser without the IP address. The IP address is therefore required to display this content. We strive to only use content whose respective providers only use the IP address to deliver the content. Third-party providers can also use so-called pixel tags (invisible graphics, also known as "web beacons") for statistical or marketing purposes. The "pixel tags" can be used to evaluate information such as visitor traffic on the pages of this website. The pseudonymous information can also be stored in cookies on the user's device and contain, among other things, technical information about the browser and operating system, referring websites, visiting time and other information about the use of our online offer, as well as being linked to such information from other sources.
We embed the videos from the “YouTube” platform provided by Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland. Data protection declaration: https://www.google.com/policies/privacy/ , Opt-Out: https://adssettings.google.com/authenticated .
We integrate the function for recognizing bots, for example when entering online forms (“ReCaptcha”) from the provider GGoogle Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland. Data protection declaration: https://www.google.com/policies/privacy/ , Opt-Out: https://adssettings.google.com/authenticated .
Functions and contents of the Instagram service, offered by Instagram Inc., 1601 Willow Road, Menlo Park, CA, 94025, USA, can be integrated into our online offer. This may include, for example, content such as images, videos or texts and buttons with which users can share content from this online offer within Instagram. If the users are members of the Instagram platform, Instagram can assign the above-mentioned content and functions to the profiles of the users there. Instagram data protection declaration: http://instagram.com/about/legal/privacy/ .
Functions and contents of the Pinterest service, offered by Pinterest Inc., 635 High Street, Palo Alto, CA, 94301, USA, can be integrated into our online offer. This can include, for example, content such as images, videos or texts and buttons with which users can share content from this online offer within Pinterest. If the users are members of the Pinterest platform, Pinterest can assign the above-mentioned content and functions to the profiles of the users there. Pinterest data protection declaration: https://about.pinterest.com/de/privacy-policy .